PSG

SB Srinivasan, is an expert brand strategist and heads Strategion, an Advertising & Branding Agency offering Strategic Communication Solutions for Branding & Marketing Products and Services.His professional career spans over 35 years, in Advertising and Branding as head of advertising agencies in Coimbatore, Chennai & Mumbai, where he has handled regional, national and global brands.

His experience includes brief stints in education, as Cell Manager – National Institute of Design (NID) for its Bangalore Cell, Director – School of Communication, DR. GRD College of Science, Associate Professor & Head -PSG Centre for Advertising, PSG Institute of Management and as Adjunct Faculty in Integrated Marketing Communication at the Amrita School of Communication. He is currently a Professor of Practice at Woxsen University Hyderabad and a visiting faculty at PSG Institute of Management Coimbatore.

He is an Alumnus of the PSG College of Arts & Science where he did his under graduation in Commerce and post-graduation in Mass Communication and is a SLET qualified teacher for State Universities. Honorary Positions he holds include; Member, Board of Studies in Mass Communication, PSG College of Arts and Science, Coimbatore, Tamilnadu
Member, Board of Studies, Communication & Journalism (University Department), Bharathiar University, Coimbatore, Tamilnadu, Member, Board of Studies, Communication & Journalism, (Affiliated Colleges), Bharathiar University, Coimbatore, Tamilnadu. Member, Board of Studies, Visual Communication, Thiruvalluvar University, Vellore, Tamilnadu.